Simon is Vice President of Strategic Alliances and Business Development for Citrix . In this role, he has responsibility for the strategic alliances with industry leading technology companies such as Microsoft and Cisco, as well as the broad ecosystem of technology partnerships that Citrix builds around it's desktop and application virtualization, cloud and network businesses.   Originally from the UK, Simon has held a variety of global sales, marketing and alliance leadership roles at HP and Cisco over the last 20 years before joining Citrix in May of 2011 .