Penny Gralewski

Citrix product marketing covering Citrix Workspace Cloud, Citrix Service Providers, DaaS and more. Follow @virtualpenny
  1. Service Providers: Have Your Success Recognized with Citrix Partner Innovation Awards

    Solving customer challenges, growing end user businesses, providing creative solutions to real world challenges – Citrix Service Providers are making a huge difference in the lives of their customers. Citrix is keen to honor service providers with a new opportunity for recognition through the Citrix Innovation Award for Partners. This year, Citrix Service Providers are now invited to recognize their customer success, creative technology implementation and ...

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  2. Service Providers Share 6 Secrets to Growing a Hosted Services Business with CloudPortal Services Manager


    Want to hear 6 secrets to hosted services profitability and scalability? How are service providers automating tasks and speeding delivery of hosted services with one specific technology? Why are subscribers of some hosted service providers finding a fast self-service method to add new users or services to a hosted desktop environment? Here’s the secret: Citrix CloudPortal Services Manager. Service providers can find a profitable and successful secret ...

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  3. 10 Social Media Posts Service Providers Can Use to Drive Visibility

    Have a social media channel, but unsure what to post?  Citrix Service Providers are quickly finding social media as a key outlet to attract new customers, communicate with existing customers and grow interest in new offerings. We hear it frequently in research and partner conversations – new buyers either discover a service provider on social media or learn more about a potential vendor by researching on ...

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  4. 5 Hot Trends for Hosted Services Providers

    Hosted Service Providers

    So far, 2015 has been a pivotal year for service providers – and for end users who realized the opportunity of anytime, anywhere mobile workspaces. From a Citrix Service Provider perspective, we are tracking 5 big trends that are driving the global hosted services market. Share your trends on the Citrix Service Provider LinkedIn group and on Twitter via @citrixcsp. Top 5 Hosted Services Trends for 2015 1)      ...

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  5. Citrix Workspace Cloud: A Cloud First Approach to Delivering Complete Workspaces

    Citrix Workspace Cloud word cloud

    Cloud first: it’s an approach that consumers expect and IT leaders are now aiming to fulfill. Citrix customers, partners and market leaders agree – the game is changing and we need to anticipate and adapt to a new way of work. In many cases, the technologies that customers and partners know and love are still going to be essential for delivering business apps, desktops, data and ...

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  6. Defining DaaS – Is It Hosted Desktops or Is It More?

    The question is still popular: is this the Year of DaaS? Last month at Citrix Synergy, Desktops-as-a-Service (DaaS) was discussed in several sessions, a packed Meet the Experts talk from Gabe Knuth and even the main keynote. It’s no surprise: the DaaS market is real – and growing. The definition of DaaS is tricky. Several people point at commodity desktops from mega vendors and call that DaaS, ...

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  7. Webinar: Desktops-as-a-Service Global Market Trends: A Service Provider Perspective

    Citrix Service Provider DaaS Survey _Growing Business with DaaS

      Looking for the next revenue generator for a traditional managed services business? Learn the potential of the Desktops-as-a-Service (DaaS) market for service providers. Join Citrix and the Cloud Services Community for a webinar sharing the results from a recent service provider survey. We’ll share details around the growth in the delivery of secure hosted workspaces -- and the potential for expanding hosted services to include mobility ...

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  8. Seizing the Cloud Opportunity: Managed Service Providers Expanding into Hosted Workspaces

    Happening now: Telcos and managed service providers are expanding their businesses to include hosted technologies, Desktops-as-a-Service, hosted mobility and file sharing, and increasingly looking to Citrix as a top partner. It’s a trend that’s happening now; managed service providers seeing the opportunity to meet customer demand for mobile workspaces. Technology services leaders like All Covered--IT Services from Konica Minolta--are expanding into hosted workspaces and continuing to lead in ...

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  9. Microsoft SPLA Partners Accelerate Revenue Growth, Customer Expansion with Citrix Hosted Desktops

      The secret is out: Microsoft RDS licensers are driving additional revenue with the addition of Citrix hosted workspaces. Next week at Microsoft Hosting Summit, Citrix is a Platinum Sponsor, keen to help current Microsoft Service Provider License Agreement (SPLA) partners expand their current hosting business.  Leaders of top service provider and ISV firms from around the world come together in Redmond to learn about -          trends for ...

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  10. Hosted Workspace Self-Provisioning Satisfies End Users – Or Why CloudPortal Services Manager is Vital for Scaling a DaaS Business

        Service providers who are still taking help desk calls for adding new apps, resetting passwords, or removing users are impacting their overhead and customer service. Automation and delegation of tasks help streamline a service provider business while providing better customer service for the Desktops-as-a-Service (DaaS) offerings. It’s 2015 – think of how many personal services you have automated with an online portal instead of a phone ...

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